Three SEO Mistakes That Can Hurt Your Success By: FX777222999 No comments

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Whether you have a website or some other online business venture, your goals are the same and that's to have specific traffic. If you want this, you must go about search engine optimization for your site. When it comes to SEO, if you do it correctly you'll get your traffic and they'll usually be ready to convert, also. On the other hand, if you're new to the SEO game, it's important that you learn a few blunders to stay away so that you don't harm your chances for success.

You want to be favored by the search engines, not penalized by them. This is why it's crucial that you stay away from the following mistakes if you hope to reach your goals. You are about to read some blunders you shouldn't make if you hope to get that targeted traffic that converts.

On-page SEO is the most common mistake that webmasters and new internet marketers make. Don't neglect this, unless you don't want your site to reach its full potential. On-page SEO is nothing more than the way you decide to structure your site and its content. On-site navigation is actually the easy part of SEO, you want to pay attention to your navigation, ALT tags, header tags, and file names. Including your main keywords in each element will make your site more search engine friendly. The search engines are big on creating the best experience for their users and on-site optimization helps with it tremendously. Your competition will be using these basic techniques so you should take it a step further. Consider how long your site takes to load within a browser, as this can matter to your visitors as well as to the search engines. When you have a lot of coding on your website, your page loads a lot more slowly, which isn't liked by Google. This is why you should aim to have an external CSS file, not an internal one. External CSS files can be excellent for improving your site's loading speed and can also be a more efficient way to update your site later. Remember that search engines strive to offer the best matched results to visitors, so you're trying to convince the search engines that your site is more suited than your competitors. While it's important to appease the search engine's criteria, your site should also appeal to your visitors as well.

Another SEO issue to overcome is choosing a bad title and description, as these can reduce your overall search rankings. Search engines will factor in the keywords and themes chosen in the title and description to try and calculate a ranking for your site overall. Compared to how they were a few years back, search engines have evolved and grown to encompass more complex algorithms and more stringent criteria for ranking highly, so be vigilant about the details.

Above all, make sure you don't use too much flash on your site if you do include images, and use ALT tags when necessary. If you use the mistakes you just learned about, you'll score higher in the ranks and you will never see yourself banished.

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